Fork is a rebrand for the popular meat alternatives brand Quorn. The concept for this rebrand is to empower the plant based revolution. In such a competitive market it felt necessary to design a brand identity that pushes boundaries and draws attention whilst maintaining Quorn's reputable status. Visually the brand draws inspiration from the idea of a revolution with signs and flags giving the brand a more characterful, transparent and empowering identity yet still being inviting and friendly.
